Case Study: Establish UX Enterprise Practice

Case Study:
Establish UX Enterprise Practice

Client:
Verinext

Overview

I joined Verinext as UX Manager to assess, define, and establish a more mature, scalable UX practice within a technology consulting organization. At the time, UX existed in a limited, tactical capacity, without a clear charter, operating model, or consistent integration into delivery teams. My role focused on evaluating the current state, aligning UX with business and delivery needs, and defining a clear strategic direction for the practice.

Challenge

Verinext faced several UX maturity challenges:

UX involvement was inconsistent and often late in project lifecycles
Engineering and sales had limited clarity on how UX could support delivery and growth
UX lacked a formal charter, success measures, and engagement model
Leadership needed a clear understanding of UX’s business value

Without a defined structure, UX struggled to scale impact across projects.

Approach

UX Practice Audite

I conducted a full audit of the existing UX practice, including:

Process and artifact review
Project engagement patterns
Skill and capability assessment
Gaps in tooling, standards, and governance

Cross-Functional Discovery

I met with stakeholders across:

Engineering
Sales
Delivery leadership
Account management

to understand how UX could better support:

Sales enablement
Project delivery
Client satisfaction
Business growth

UX Charter Definition

Using these insights, I partnered with leadership to define and deliver a new UX charter that clarified:

UX mission and purpose
Engagement model with project teams
Core services and deliverables
Success metrics and expectations
Alignment with Verinext’s business objectives

Tools Include

Jira, Figma, Pluralsight, Whiteboard Sessions

Screenshots

Figma

_{Redesign, Figma}

Figma

_{Design Library, Figma}

Figma

_{Workflow, Figma}

Manifesto

_{UX Manifesto}

Proposal

_Roadmap

Results

Delivered a formal UX charter adopted by leadership
Established clearer UX engagement pathways across delivery teams
Improved cross-functional understanding of UX value
Positioned UX as a strategic partner rather than a tactical service
Created a foundation for future UX practice growth and maturity